I build brands people love.

ABOUT ME

I bring 15+ years of experience guiding companies through ever-changing landscapes and fostering meaningful growth.

I’ve reimagined iconic media brands such as The New Republic, The Boston Globe, and The Guardian, while supercharging startups like Morning Brew, NewsCred (acquired in 2020), New Stand, Argent, and Dripkit (acquired in 2022). 

As a strategic doer, I work as an extension of your organization and assemble talented teams that transform audacious ideas into tangible realities and cultivate long-term loyalty.

Working Together

  • I work with companies as an extension of their team, coming on as an interim head of marketing and working side-by-side with the Publisher, Chief Commercial Officer, or CEO.

  • I jump in for a 6-8 week sprint to reimagine your brand strategy, a campaign concept, positioning, and to get you ready for a (re) launch.

  • I work with journalist-led media companies and non-profit newsrooms to advise on growth strategy.

You’re in good company